“He came. We saw. He conquered”, the admiring words came out in a gush, when we talked to S Subramanian of AMP Sanmar about the Australian cricket captain’s recent visit to India. Pretty soon we found out that Steve Waugh was simply Steve to everyone at AMP Sanmar. To continue in Subramanian’s own words, “That was our beloved Brand Ambassador Steve Waugh. AMP Sanmar played host to Steve for three days in August 2003.The trip between 18th and 21st August was packed tight.
At the ‘Shriforce’ function with (L to R): Graham Meyer, R Tyagarajan, Chairman, Shriram Group, S V Mony and S Kannan, Executive Director, Shriram Group. Bottom: With Bob Joske, B Natraj, N Sankar and Graham Meyer.
Steve and the AMP Sanmar entourage covered four states in three days, covering Kochi, Bangalore, Hyderabad and Chennai. Steve participated in a host of events that included meeting the corporate and business heads, the needy and the underprivileged and last but not least AMP Sanmar employees and advisors. “With his corporate audiences, he shared his experiences on “Leading a winning team” drawing parallels between leading sporting and corporate teams.
“Team up for Change”, read the AMP Sanmar backdrop for events where AMP Sanmar took Steve to express their support to social causes.
At the Rotary Club of Madras with (L to R) M S Jain, Rotary Club of Anna Nagar, Graham Meyer, M S Arun, Rotary Club, Madras Midtown, former Test cricketer K Srikkanth and G Selvanathan of Rotary Club, Madras Pallava.
Steve and his association with social work, especially with Udayan in Kolkata are well known. “Sky is the limit”, read another banner.
And who better to say it than Steve? His enviable track record on the cricketing field was after all achieved with great talent, determination and grit. Addressing the AMP Sanmar sales team Steve said, “The secret to success: Enjoy doing what you are doing”.
Tourism ambassador
Steve Waugh has been appointed an Australian tourism ambassador to India by the Australian Minister for small business and tourism, Joe Hockey. Waugh said that in addition to his support for Udayan, he was looking to raise more money for another centre in Kolkata which will cost A$500,000 and then doing projects in other centres.